REBORN VISION
Establish Industry Standard
To Promote the healthy development of Ecotourism through formulation and establishment of China Ecotourism Industry Standard;
Develop Ecotourism system
To Assist tourism destinations to development of coherent and well differentiated products highlighting their ecological features, in support of sustainable tourism;
Educate Ecotourism Travel planner
To Educate travel planners in Ecotourism, familiarization with professional knowledge, advanced concepts and technical details;
Inspire Public Awareness
To Inspire mass tourists to promote and lead by example their concern and commitment to eco-friendly and responsible travel.
REBORN MISSION
EDUCATION
REBORN advocates overall education, from the training travel planners in Ecotourism, to ensuring increasing knowledge by operators of advanced Ecotourism concepts, professional best practices and knowledge, in for sound development of tourism industry with a focus on humanity.
DESTINATION
For overseas destinations, introducing ecological concepts to the Chinese market; For domestic destinations, positioning the destinations, helping localities and enterprises to clarify the direction, assisting the development of scenic spots and product systems, and establishing the "China Ecotourism Industry Standard".
REBORN MEMBER
1845
ONLINE MEMBERS
135
SIGNED MEMBERS
80+
TRAVEL AGENCY
50
GLOBAL LUXURY TRAVEL
DESTINATIONS